Well yeah, they're selling a region-locked model that's only about $340 over there.
money conversion is a bit complicated.
converting yen to a stronger currency like the euro or the american dollar will always appear lower but that isn’t necessarily because it’s
cheaper, but because markets in japan, like nintendo, generally price their products domestically based on local market expectations. the “cheaper price” is to maintain strong local market dominance and to encourage consumers to opt in for early adoption.
in japan, the switch 2 costs 50,000 yen, while the average monthly income is 471,000 yen. that means it would take about 10.6% of the average monthly income to afford one.
in the united states, the switch 2 is priced at $450, and the median monthly income is $4,750. so it would cost around 9.5% of the average income there.
so when you compare affordability based on income, the switch 2 isn’t actually cheaper in japan. in fact, it’s
slightly more affordable in the united states, or at the very least, about the same.
the “lower price” isn’t really a factor here. but let’s see what the number of preorders will be in the states now that they’re available in the west.