>Your anime is always going to end up on Youtube. We're reaching the end of being able to sell home video. We're probably going to back to toy-funded business models of past: give anime away, try to sell toys.
>Black Rock Shooter was intended as this type of production. DVD sales are important, but most of the profit generated by the work will come from selling BRS and Dead Master dolls.
>Thanks to digital age, animation quality has never been higher. For BRS, I hired a genga man I've never met from Hokkaido, "mebae".
>We're currently experiencing a "quality bubble" in terms of animation due to loud sakuga otaku online, but good animation doesn't (mean) good sales! In fact, most people barely even notice good animation quality.
>Anime will probably go through another 90's again: there as a huge boom during the early 00's, but the amount of new studios created by that boom can't be sustained. There are way too many animators and too little new shows to give them work.